lena Iashchenko
olena.iashchenko@internationalmail.org
Marketing Analyst & VP “Glad Selena Corporation “
Fort Lauderdale, Florida, USA
ORCID: 0009-0009-3917-6824
Google Scholar Citations: 86
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PROFESSIONAL PROFILE
International marketing strategist and researcher specializing in predictive marketing, information noise analysis, strategic brand positioning, and digital communications.
Author of peer-reviewed scientific publications in marketing and digital strategy (2024–2025).
Registered copyright holder of academic works in Ukraine.
Invited expert speaker and jury member of international professional competitions.
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INTERNATIONAL AWARDS
Gold Winner – Digital Marketing Professional of the Year
ECDMA Global Awards, 2025
Achievement in Product Innovation
Cases & Faces Awards, Chicago, USA
October 11, 2025
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JURY SERVICE
Jury Member – Armenia Digital Awards, 2025
Jury Member – American Business Expo Award
Aventura, Florida, USA
June 1, 2025
Member of Selection Jury – National Student Competition
December 19, 2024
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PROFESSIONAL MEMBERSHIPS
Senior Member – E-Commerce & Digital Marketing Association (ECDMA)
Since May 23, 2025
Member – Ukrainian Marketing Association
Since November 1, 2021
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REGISTERED COPYRIGHTS
National Intellectual Property Authority of Ukraine
Certificate No. 133666
“Information Noise and Marketing Tools to Overcome It”
Registered: February 21, 2025
Certificate No. 134241
“Prospects for Marketing Strategies in Times of Crisis and Increasing Information Noise: Innovative Approaches”
Registered: March 11, 2025
Certificate No. 135178
“Modern Approaches to Developing a Minimalistic Marketing Strategy”
Registered: April 16, 2025
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MEDIA COVERAGE
Focus.ua — April 24, 2025
Interview: “Маркетинг — це не про візуальні образи, а про сенси”
Obozrevatel.com — May 15, 2025
Expert commentary on brand strategy in conditions of information overload
CEO Today Magazine (.com) — 2025
International feature interview on Predictive Marketing and Future Consumer Strategy
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INVITED EXPERT & SPEAKER
Ukrainian Marketing Association
October 20, 2022
February 13, 2023
May 18, 2023
November 28, 2024
April 24, 2025
February 5, 2026